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The HC Athletic Club is the community for college student athletes to cheer each other on and grow together as they navigate content creation and NIL! These athletes are leaders on their team, starting their creator journey, and fostering community on their campus.

Our members get a place to connect with other athletes, learn how to balance their sport with content creation, and have opportunities to work with brands.

Members of HC Athletic Club have access to an exclusive community of like-minded, dedicated athletes, and Certified Influence, which is designed to help content creators navigate busy schedules, understand rules and regulations when it comes to working with brands, and learn how to build trust with their audience.

Through HC Athletic Club, brands can activate student athletes for social storytelling, provide dedicated gifting to teams and players, sponsor the Athletic Club digital hub complete with custom native editorial and digital content, and leverage our direct partnerships with colleges and universities for unique opportunities.

By The Numbers

  • 99% women

  • 2,100+ student-athletes

  • 200+ campuses


 
 

It’s time for your FIRST brand campaign, and Team OOFOS is excited to partner with you!

OOFOS, the global leader in Active Recovery footwear, has teamed up with the HC Athletic Club to uplift, empower, and energize college athletes as they navigate the evolving sponsorship world at the intersection of sports and digital influence.

As a college athlete, you know you have to show up every day — not just on the field or court, but in the classroom, the weight room, and everywhere in between. You’re juggling early practices, late-night study sessions, team travel, exams, and your social life — and doing it all with intensity and focus. That’s why recovery matters, and that’s where OOFOS comes in.



To qualify for Team OOFOS, here’s how it works:

  1. Join the HC Athletic Club – become part of a community built to support and connect college athletes.

  2. Get the opportunity to join Team OOFOS – once you’re in the Club, you’ll be emailed details for a potential NIL brand deal with OOFOS. As part of the roster, you’ll receive a pair of OOFOS plus an exclusive Team OOFOS kit with merch and tools to help you create content, share your story, and grow your career as an athlete and creator.

Are you a college athlete?

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Are you a brand?

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